Interbrand

Interbrand has been the world’s leading brand consultancy, for over 40 years – having pioneered iconic work and forged many of the brand building tools that are now commonplace.

We know that in an age of abundant choice and speed of innovation, customers’ expectations are moving faster than businesses.

While incremental change is still essential, it’s no longer sufficient. It takes bold moves to leap ahead of customers and competitors. We call these moves iconic moves.